The Copywriter Collaborative

Copywriting Characters: Creating the Artist Voice


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Today, we’re talking about the Artist voice!

You don’t have to pick up a paintbrush to be an Artist. These brands are all about innovation and invention. They’re focused on creative freedom and expression, and allowing their audience to express their own authentic vision. These brands ask questions and encourage deeper exploration, and really know how to tap into their emotions and the emotions of others. They always see the world not just how it is, but how it could be.

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The Copywriter CollaborativeBy Jessi Honard + Marie Parks

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