John sits down with professional copywriter Megan Kachigan to learn about her 5-step process to copywriting. Megan breaks down each step in an easy, accessible way, so that you can start implementing each step to improve your own copy. The 5 steps include:

1. Hook
2. Emotional connection
3. Proof/objection handling
4. Benefits
5. Call to Action

Visit Megan's Website.  

Get Megan’s Free Social Media Caption Templates here. 

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