Growthtale - Random Digital Marketing Tales

Coronavirus and the impact on the Travel Industry: Key takeaways for Hoteliers


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Guest Speaker: Maria Kechagia

In this episode, we have a short, insightful conversation with Maria (Digital Marketing Professional specializing in the travel industry & Digital Marketing Instructor), sharing with us some key takeaways for hoteliers. We discuss about the "new" consumer behavior regarding the post-covid era and how this will affect the tourism industry. Finally, we propose some ideas for hoteliers on how to revise their marketing and communication strategies.

List of the companies/ apps mentioned in this episode:

  • TravelPerk (an end-to-end business travel platform)  
  • GetYourGuide (experiences marketplace and online booking engine)  
  • #greecefromhome (an initiative of the Hellenic Ministry of Tourism, in cooperation with the Greek National Tourism Organization and Marketing Greece, providing online meaningful content from Greece to everyone, all over the world, during Covid-19 crisis)  
...more
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Growthtale - Random Digital Marketing TalesBy Eleni Kolliga