Digital Transformers

Corporate Startups: How To Scale Stronger With the Best of Two Worlds - with Uwe Frers


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Are you maximizing your corporate venture’s potential? Uncover the critical success factors that set corporate ventures apart from traditional startups, learn how to effectively incorporate existing startups to kickstart your venture’s success, and discover how to overcome cultural challenges in the process.


Welcome to the Digital Transformers Podcast with Kilian Karrasch. On this podcast, you'll hear about the latest next-generation business opportunities, how to build products and business models around them, and how to create more revenue for your business. Plus, you'll learn about the many lessons Kilian and his guests have learned on their path to building and running multi-million euro businesses.


About the host: 

Kilian Karrasch is the founding partner at Boldheart, the leading next-generation product & venture builder. Together with his team, he helps ambitious corporates such as Valora, GEMA, and the International Chamber of Commerce identify, build, and scale successful next-generation digital products and business models.

Follow Kilian's socials: LinkedIn


About the guest:

Uwe Frers is a serial entrepreneur and CEO of ADAC’s camping platform PiNCAMP. After successfully building and scaling three travel companies to exit, Uwe started building PiNCAMP as a corporate startup of ADAC SEs into the number one camping vacation marketplace in Europe. Follow Uwe's socials: LinkedIn


Timeline:

(01:42) - The unique resources, networks, and branding challenges faced by corporate ventures

(06:26) - Crucial branding considerations for corporate ventures

(07:27) - Key success factors for corporate ventures

(10:34) - The importance of agility, customer focus, and scalability in corporate ventures - and how to make the shift

(14:02) - Operating approaches for startups in corporate environments

(17:16) - How to master strategic prioritization & resource allocation within corporate ventures

(20:41) - The role of leadership in bridging corporate and startup cultures.

(23:58) - Boosting corporate ventures through integration - and how to overcome its challenges

(28:14) - Building high-performance cultures across merged entities


...more
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Digital TransformersBy Kilian Karrasch

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