What happens when a routine customer experience is disrupted for the worse? DeAnn speaks about her recent shopping trip and her experience with the Costco membership card which left her with many questions on customer experience design, customer flow disruptions, and customer engagement. Is a crackdown good for customers?

Full transcript and additional information can be found on Retail Mashup.

https://retail-mashup.com/costco-membership-crackdowns-fail-customers