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Could B-Corp revolutionise the race to a sustainable cycle industry?
From impact reports, climate commitments, packaging pledges and the road to net-zero, there has been a flurry of activity and announcements from a cycle industry keen to get ahead in sustainability.
There has been wide recognition that cycling's green credentials do not give the industry a free pass reducing its own impact and there has been a lot of work already completed to understand where the impact lies and how it can best be reduced.
For some companies, there is scope to hire consultants, create teams and even dedicate positions to sustainability, but that is not an option for everyone. Equally, in an industry awash with varying standards and proprietary solutions to shared problems, there is a danger we will all create our own versions of better and best that, at worst, might reduce our collective, positive impact or at least confuse and confound our customers as they try to make values-based decisions.
Unfortunately, reducing our impact and becoming more sustainable is not straightforward. Even if we accurately assess our impact today, we need to decide what would be better tomorrow and what steps to take to get to that happy place.
B-Corp provides an internationally recognised, tried and tested, and independently verified methodology to assess and reduce your impact across social and environmental sustainability aspects.
It means you can spend less time, energy, and resource understanding what constitutes good and more time making the changes that will have the most impact on whether your business is involved in manufacturing, distribution, or retail. The best part? You can follow the process for free.
We caught up with David George, BIKMO's CEO, to find out what being B-Corp means to them as a service provider and what the journey to reduced impact and business for good has entailed so far.
Here are some useful links from the podcast.
BIKMO
BIKMO Impact Report 2020
B-Corp Video YouTube
B-Corp and B-Corp month
B-Corp Impact Assessment
Giki Zero
David George (Linkedin)
Find out more about the Bicycle Association here:
Online
Twitter
LinkedIn
View all episodes
By The Bicycle AssociationFrom impact reports, climate commitments, packaging pledges and the road to net-zero, there has been a flurry of activity and announcements from a cycle industry keen to get ahead in sustainability.
There has been wide recognition that cycling's green credentials do not give the industry a free pass reducing its own impact and there has been a lot of work already completed to understand where the impact lies and how it can best be reduced.
For some companies, there is scope to hire consultants, create teams and even dedicate positions to sustainability, but that is not an option for everyone. Equally, in an industry awash with varying standards and proprietary solutions to shared problems, there is a danger we will all create our own versions of better and best that, at worst, might reduce our collective, positive impact or at least confuse and confound our customers as they try to make values-based decisions.
Unfortunately, reducing our impact and becoming more sustainable is not straightforward. Even if we accurately assess our impact today, we need to decide what would be better tomorrow and what steps to take to get to that happy place.
B-Corp provides an internationally recognised, tried and tested, and independently verified methodology to assess and reduce your impact across social and environmental sustainability aspects.
It means you can spend less time, energy, and resource understanding what constitutes good and more time making the changes that will have the most impact on whether your business is involved in manufacturing, distribution, or retail. The best part? You can follow the process for free.
We caught up with David George, BIKMO's CEO, to find out what being B-Corp means to them as a service provider and what the journey to reduced impact and business for good has entailed so far.
Here are some useful links from the podcast.
BIKMO
BIKMO Impact Report 2020
B-Corp Video YouTube
B-Corp and B-Corp month
B-Corp Impact Assessment
Giki Zero
David George (Linkedin)
Find out more about the Bicycle Association here:
Online
Twitter
LinkedIn