Courage Talks

๐—–๐—ผ๐˜‚๐—ฟ๐—ฎ๐—ด๐—ฒ ๐—ง๐—ฎ๐—น๐—ธ๐˜€ ๐—ฆ๐Ÿด๐—˜๐Ÿฏ โ€“ ๐—ฃ๐—ฟ๐—ผ๐—ณ. ๐— ๐˜‚๐—ธ๐—ฒ๐˜€๐—ต ๐—ฆ๐˜‚๐—ฑ


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ย ย โ€ข He built factories from scratch.

ย ย โ€ข He walked away at the peak.

ย ย โ€ข He earned a PhD at IIM Bangalore.

ย ย โ€ข He earned tenure in America.

ย ย โ€ข He came back to shape Indiaโ€™s future.


Meet Prof. Mukesh Sud โ€” a rare soul who spent 15 years as a first-gen entrepreneur and 15 years as a globally respected academic.

His Achievements? Letโ€™s unpack the journey:


๐Ÿ”ง ๐—˜๐—ป๐˜๐—ฟ๐—ฒ๐—ฝ๐—ฟ๐—ฒ๐—ป๐—ฒ๐˜‚๐—ฟ (๐—ฃ๐—ฟ๐—ฒ-๐Ÿฎ๐Ÿฌ๐Ÿฌ๐Ÿฌ)


ย ย โ€ข Graduated from IIT Delhi

ย ย โ€ข Founded multiple small-scale industries in abrasive blasting & plasma coatings

ย ย โ€ข Bootstrapped, scaled, and successfully exited โ€” proving grit works


๐Ÿ“š ๐—”๐—ฐ๐—ฎ๐—ฑ๐—ฒ๐—บ๐—ถ๐—ฐ (๐Ÿฎ๐Ÿฌ๐Ÿฌ๐Ÿฌ ๐—ผ๐—ป๐˜„๐—ฎ๐—ฟ๐—ฑ)


ย ย โ€ข PhD, IIM Bangalore

ย ย โ€ข Tenured Associate Professor, Dolan School of Business, Fairfield University, USA

ย ย โ€ข Taught at Augustana College, IL

ย ย โ€ข Returned to India to join IIM Ahmedabad (Business Policy Area)

ย ย โ€ข Visiting Faculty, Department of Entrepreneurship, Ashoka University


๐Ÿง‘โ€๐Ÿ”ฌ ๐—ฅ๐—ฒ๐˜€๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต ๐—ง๐—ต๐—ฎ๐˜ ๐— ๐—ผ๐˜ƒ๐—ฒ๐˜€ ๐˜๐—ต๐—ฒ ๐—ช๐—ผ๐—ฟ๐—น๐—ฑ


ย ย โ€ข Published in FT50 journals

ย ย โ€ข Pioneering work on:

ย ย โ€ข โ†’ Institutional theory

ย ย โ€ข โ†’ Paradox of embedded agency

ย ย โ€ข โ†’ How entrepreneurs break free from societal scripts

ย ย โ€ข Co-author of Leapfrog: Six Practices to Thrive at Work โ€” a playbook blending street-smart entrepreneurship with academic depth


๐—œ๐—ป ๐˜๐—ต๐—ถ๐˜€ ๐˜‚๐—ป๐—ณ๐—ถ๐—น๐˜๐—ฒ๐—ฟ๐—ฒ๐—ฑ ๐—ฒ๐—ฝ๐—ถ๐˜€๐—ผ๐—ฑ๐—ฒ, ๐—ฃ๐—ฟ๐—ผ๐—ณ. ๐—ฆ๐˜‚๐—ฑ ๐—ฟ๐—ฒ๐˜ƒ๐—ฒ๐—ฎ๐—น๐˜€:


๐Ÿ’ก The one decision that scared him most

๐ŸŒ What America taught him about India (and vice versa)

๐Ÿ”ฅ How to act with courage inside rigid systems

๐Ÿ‘จโ€๐Ÿซ The advice he gives Ashoka students that he wishes heโ€™d heard at 25


โ€œ๐˜›๐˜ณ๐˜ถ๐˜ฆ ๐˜ฆ๐˜ฏ๐˜ต๐˜ณ๐˜ฆ๐˜ฑ๐˜ณ๐˜ฆ๐˜ฏ๐˜ฆ๐˜ถ๐˜ณ๐˜ด๐˜ฉ๐˜ช๐˜ฑ ๐˜ช๐˜ด๐˜ฏโ€™๐˜ต ๐˜ด๐˜ต๐˜ข๐˜ณ๐˜ต๐˜ช๐˜ฏ๐˜จ ๐˜ข ๐˜ค๐˜ฐ๐˜ฎ๐˜ฑ๐˜ข๐˜ฏ๐˜บ. ๐˜๐˜ตโ€™๐˜ด ๐˜ณ๐˜ฆ๐˜ธ๐˜ณ๐˜ช๐˜ต๐˜ช๐˜ฏ๐˜จ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ณ๐˜ถ๐˜ญ๐˜ฆ๐˜ด โ€” ๐˜ฐ๐˜ง ๐˜ฃ๐˜ถ๐˜ด๐˜ช๐˜ฏ๐˜ฆ๐˜ด๐˜ด, ๐˜ฐ๐˜ง ๐˜ด๐˜ฐ๐˜ค๐˜ช๐˜ฆ๐˜ต๐˜บ, ๐˜ฐ๐˜ง ๐˜บ๐˜ฐ๐˜ถ๐˜ณ๐˜ด๐˜ฆ๐˜ญ๐˜ง.โ€


#๐—–๐—ผ๐˜‚๐—ฟ๐—ฎ๐—ด๐—ฒ๐—ง๐—ฎ๐—น๐—ธ๐˜€ #๐—˜๐—ป๐˜๐—ฟ๐—ฒ๐—ฝ๐—ฟ๐—ฒ๐—ป๐—ฒ๐˜‚๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ #๐—œ๐—œ๐—ง๐——๐—ฒ๐—น๐—ต๐—ถ #๐—œ๐—œ๐— ๐—•๐—ฎ๐—ป๐—ด๐—ฎ๐—น๐—ผ๐—ฟ๐—ฒ #๐—œ๐—œ๐— ๐—” #๐—”๐˜€๐—ต๐—ผ๐—ธ๐—ฎ๐—จ๐—ป๐—ถ๐˜ƒ๐—ฒ๐—ฟ๐˜€๐—ถ๐˜๐˜† #๐—œ๐—ป๐˜€๐˜๐—ถ๐˜๐˜‚๐˜๐—ถ๐—ผ๐—ป๐—ฎ๐—น๐—ง๐—ต๐—ฒ๐—ผ๐—ฟ๐˜† #๐—Ÿ๐—ฒ๐—ฎ๐—ฝ๐—ณ๐—ฟ๐—ผ๐—ด๐—•๐—ผ๐—ผ๐—ธ #๐—Ÿ๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ

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Courage TalksBy Hetal Sonpal