In this episode, Lauren & Matt take a look at best practices for book design. We’ll review key design elements that often get overlooked on book covers, what to include inside your book, and whether or not we think it’s worth the cost to pay for book cover and interior design. 


Dive Deeper

💡 Download Lulu’s Free Guides & Templates

💡 Check Out the Professional Designers on Our Hire A Pro Page

💡 Read These Blog Posts

• 5 Visual Indicators Your Book is Self-Published
• Atticus Review
• Vellum Review
• Affinity Publisher Review

💡 Watch This Book Formatting Playlist on YouTube

Sound Bites From This Episode

🎙️ [10:15] “I do think that if you're a very creative individual and you're using a tool that doesn't have a steep learning curve, you could probably create a cover that's good enough. But again, if this is something that you've put a lot of time and effort into chances are you don't want something that's just good enough.”

🎙️ [26:09] "Something to keep in mind as you're figuring out your cover design and figuring out what you want to do with that, consider how it's going to look with the rest of your books and consider how it's going to look with your own professional branding." 

🎙️ [35:27] “I think one of the most important things you can include, especially for those of you who have not been listening to us, or everybody else out there right now, about trying to sell direct. Back matter is the perfect place to try and drive people to your author platform, to sign up for your email newsletters or whatever that might be.”

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