For the first time since the Cuban Missile Crisis in 1962, the world has fallen into a synchronised anxiety. But this time, the interconnectivity of information provided an even greater challenge. Finology teaches us to understand our biases, beliefs and behaviours in a way that helps us make sense of the markets, ourselves and our clients. During the Covid-19 crisis, anxiety about the virus and its impact took centre stage, creating new biases and driving behavioural changes among both consumers and investors. We have seen the birth of new habits and rituals, albeit not all of which will endure beyond the pandemic. Understanding what has really changed in people's values and the influence of their emotions will prepare us for the increasingly polarised economic, geopolitical, social and environmental new world order. - Tassos Stassopoulos & Jonathan Shapiro. Earn 0.50 CE/CPD hrs on Portfolio Construction Forum