This episode features Darby McLean, CEO of Spiceology, whose journey blends science, entrepreneurship, and leadership, all rooted in Spokane, WA. We dive into her early work at GenPrime, the growth of her career at Spiceology, and what it takes to scale a bold, flavor-driven brand. Along the way, we talk about the challenges of building a business outside major tech hubs, what it means to lead with vision, and why Spokane remains a powerful place to grow something real. Stay connected with Darby (LinkedIn): https://www.linkedin.com/in/darby-mclean-5099ba5/Spiceology Website: https://spiceology.comFUEL Coworking: https://fuelcoworking.com/FUEL Email: [email protected]