In today’s episode, we’re thrilled to welcome Adam B. Cochrane, a senior strategic designer at Lufthansa’s innovation hub. Adam is a well-known figure in the design world, actively sharing his knowledge and insights through articles, keynotes, and global initiatives like the Service Design Jam in Berlin.

We discuss his impressive career journey with major agencies, Zalando, and Lufthansa, and how he discovered the power of facilitation as a transformative tool for designers. Adam shares his expertise on designing impactful rituals, along with key pitfalls to avoid when organizing them.

If you’re looking to elevate your design ceremonies—whether it’s design critiques, retrospectives, or exploring new approaches—don’t miss this episode!