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Crafting Culture: The Journey of American Trench's Navy Blazer and the Value of Domestic Manufacturing


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Welcome to Style Brief. I’m your host, and today we’re looking at American Trench’s $795 navy blazer as a case study in “made in America.” From the Utah sheep farms that provide the wool to a family-owned mill in North Carolina where the cloth is woven, every step takes place on U.S. soil. “This is a garment where you can trace every move,” the WSJ notes. Local factories in Massachusetts handle cutting and sewing, and final assembly happens in Maine. At $795, it’s hardly a bargain, but it illustrates the true cost of domestic craftsmanship: higher labor expenses, small-batch runs, and a more intricate supply chain. Yet American Trench has discovered that consumers are willing to pay a premium for real American manufacturing. As the article points out, Trump’s tariffs are meant to bolster exactly this kind of homegrown production. “We’re voting with our dollars for jobs at home,” the story concludes. And when you slip on this classic navy blazer, you’re literally wearing that vote.
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