Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business

Crafting Launch Strategy: Timing, Long-Form Content, and Revenue-Boosting Blogs

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Launching a new product, service, or event? Your content strategy plays a critical role in your success. In this episode of the Girl Get Visible Podcast, Akilah Thompkins-Robinson breaks down how long-form content can supercharge your launch strategy—not just from an SEO perspective but as a tool to educate, nurture, and convert your audience.

Akilah also shares insights on the 5 types of blog posts you need to have on your website to maximize revenue during your launch. Whether you’re gearing up for a Black Friday campaign, unveiling a new offer, or hosting a webinar, these posts ensure your audience is informed, excited, and ready to take action.

Key Takeaways:

  1. The Power of Long-Form Content for Launches:

    • Educate and Inform: Long-form content allows you to dive deep into topics, answering audience questions and positioning yourself as an expert.
    • Build Trust: By addressing pain points and offering valuable insights, you create credibility and connection.
    • Support the Customer Journey: From awareness to decision-making, long-form content provides the resources your audience needs to confidently choose your offer.

    • SEO and Beyond:

      • While long-form content is excellent for driving organic traffic over time, its benefits extend to other aspects of your launch. It provides a foundation for repurposing content into emails, social media posts, and even webinar scripts.

      • Timing is Key:

        • When you Start publishing your long-form is key to gaining traction in search engines and building momentum with your audience.

        • The 5 Blog Posts You Need for a Successful Launch:

          • The 5 post types shared in the episode to prime your audience for the launch and provide additional launch content you can reuse to help new audience members convert faster. 

          • Content as a Revenue Driver:

            • These blog posts aren’t just about traffic—they guide your audience through the buying journey.
            • Done right, they work together to address objections, inspire action, and make your offer a no-brainer.

              • Actionable Steps from the epsiode:

              • Map out your launch runway with content topics that align with your audience’s needs and your offer’s unique value.
              • Start creating your five essential blog posts now to maximize your launch’s impact.
              • Repurpose your blog content for emails, social media, and other marketing channels to extend its reach.

                • Connect with Akilah:

                • Website: GirlGetVisible.com
                • Instagram: @girlgetvisible
                • SEO Tools: SEO Assist

                  • Ready to take your launch strategy to the next level? Tune in to learn how long-form content can transform your results and help you maximize revenue!

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                  Girl Get Visible Podcast: SEO Traffic, Content Marketing, and BusinessBy Girl Get Visible- Hosted by Akilah Thompkins-Robinson
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