Rebecca Lieb — marketing analyst, author, and advisor — dives into current research on industry-leading content strategy and connected experiences. Seems like everyone’s doing content marketing nowadays, so what are marketers still getting wrong about it? Listen as Rebecca explains how marketers can improve their existing content strategies, and hear her vision for contextual content of the future.

Rebecca Lieb — marketing analyst, author, and advisor — dives into current research on industry-leading content strategy and connected experiences. Seems like everyone’s doing content marketing nowadays, so what are marketers still getting wrong about it? Listen as Rebecca explains how marketers can improve their existing content strategies, and hear her vision for contextual content of the future.

Rebecca Lieb — marketing analyst, author, and advisor — dives into current research on&nbsp;industry-leading&nbsp;content strategy and connected experiences. Seems like everyone’s doing content marketing nowadays, so what are marketers still getting wrong about it? Listen as Rebecca explains how marketers can improve their existing content strategies, and hear&nbsp;her vision for contextual content of the future.

Crash Course in Improving Your Content Marketing Strategy

The Marketing Cloudcast, the marketing podcast from Salesforce, is for Trailblazers who are leading the way in their companies and careers. Every episode offers key marketing campaign tactics, popular trends, interviews with marketing leaders, and relevant insights — such as social media stats and data management strategies in marketing today. Hosts Tina Rozul and Martin Kihn will dive into topics such as performance on individual marketing channels, marketing career advice, the future of marketing, and beyond. Subscribe, be inspired, and become a Trailblazer.See episode recaps and resources at marketingcloudcast.com, and connect with us at @crozul and @martykihn on Twitter.

Business

Technology

Marketing

The Marketing Cloudcast, the marketing podcast from Salesforce, is for Trailblazers who are leading the way in their companies and careers. Every episode offers key marketing campaign tactics, popular trends, interviews with marketing leaders, and relevant insights — such as social media stats and data management strategies in marketing today. Hosts Tina Rozul and Martin Kihn will dive into topics such as performance on individual marketing channels, marketing career advice, the future of marketing, and beyond. Subscribe, be inspired, and become a Trailblazer. See episode recaps and resources at marketingcloudcast.com, and connect with us at @crozul and @martykihn on Twitter.

Share Crash Course in Improving Your Content Marketing Strategy

Sign up to save your podcasts

Crash Course in Improving Your Content Marketing Strategy

Crash Course in Improving Your Content Marketing Strategy