Welcome to The Science of Storytelling! This season Pressboard Co-Founder Jerrid Grimm chats with the leaders of the world's most innovative publisher studios. Hear the stories of their winding career paths, favorite content campaigns and thoughts on the future of media.

Michal Shapira is the Senior Vice President, Head of Content Partnerships, News and Courageous Studios at WarnerMedia. Today we talk about the boom and the bust of the internet bubble, the shocking lack of female statues in New York City, and whether or not the Rocky movies still hold up for today's generation.