If your association of company hosts an annual meeting for members or clients, you should consider hosting a podcast that is dedicated to promoting your event. Keep people engaged before, during, and after you meeting with a customized podcast that has 6, 12, or 52 episodes.

Thom Singer has been hosing podcasts for over 7 years, and is now working with associations and companies to create short run podcasts to help market the conference and keep people engaged long after they fly home.

There are four reasons to have special podcast that centers on your conference:

1. Promote the event before, during, and after the on-site meeting.

2. Repurpose content.

3. Interview key players; speakers, sponsors, industry VIPs, and attendees.

4. Keep the community engaged.

Having fresh content each week is a great way to reach out to people without just sending marketing and sales copy. Your podcast, when done right, will have in-depth interviews and information that cannot be round anywhere else. This will make people pay attention.

Thom is available to host (he has conducted over 1000 corporate level interviews) and produce you podcast. Email him today to set up an informational conversation about if creating a custom podcast is right for your event.  [email protected].

https://thomsinger.com/podcast/podcast-for-conferences

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