In this episode of 'Scaling with Confidence', host Olu Sobanjo talks with Amber Griffiths, a seasoned brand strategist and entrepreneur. Amber shares her journey from a VP of Marketing in real estate to founding 'Your Brand by Design'. She discusses the importance of creating a unique brand persona that integrates in your personality, values, and relationship dynamics. Amber emphasizes the transformative power of authenticity in branding and its impact on attracting ideal clients. She also highlights the critical role of strategic networking and finding supportive entrepreneurial communities. Key insights include recognizing red flags in business, letting go of unproductive clients, and focusing on high-value collaborations. Amber introduces her '21 Must-Have Aspects for Your Legend Brand' and provides practical advice on scaling businesses by aligning with one's unique path and passion.

https://www.yourbrandbydesign.com/

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