What if each of us had our very own Brag Book? A Digital Brag Book full of AWESOME things your clients, students, members, colleagues and mentors say about you. Today, I'm going to walk you through how to create your very own Digital Brag Book by collecting testimonials and client stories.

We're going to talk about ...

• Why testimonials should be a non-negotiable part of your client process and your marketing plan
• What makes a great testimonial
• How to ask for them in a way that makes sure the final testimonial creates a demand for your product, service, course or membership
• How to use them effectively to build know, like and trust, and create a demand for your service, product, course or membership