The Digital Couch

Creating a Brand for the Long-Term with Shashank Srivastava (Maruti Suzuki)


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This is an excerpt from ValueFirst's event, Conversations. Shoury Gupta (ValueFirst) hosts Shashank Srivastava (Maruti Suzuki). In this episode, we speak about an Indian car manufacturer and how it has created a brand which has been loved for almost four decades now.

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The Digital CouchBy ValueFirst