Before you start writing, you need a buyer persona. Find out more about this critical tool and how you can create a buyer persona if your client doesn’t have one.

Creating a Buyer Persona

Join Master Copywriter Steve Slaunwhite each Tuesday for tips on B2B copywriting, landing clients, and growing your freelance B2B copywriting business. B2B Writing Success will inspire and encourage you! Subscribe so you don't miss a single episode.

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Creating a Buyer Persona

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