In this episode, service authority John DiJulius shares how he transformed childhood adversity into a relentless mission to rewrite the rules of customer experience. From founding The DiJulius Group to writing six best-selling books and crafting the X-Commandment methodology, he shows how purpose-driven service can make price irrelevant and loyalty inevitable.• Discover how John turned service into a competitive advantage for brands like Ritz-Carlton, Nordstrom, Starbucks.• Learn about his personal journey of struggle, resilience, and leadership.• Unpack the principles of his X-Commandment system and how they inspire real cultural change.Subscribe to Ignite Podcast Puerto Rico. Learn how to transform service into your purpose.Este episodio está auspiciado por Tickerera, Irilo, Falcon Sánchez y Caribbean Sign Supply.