Pete Matthew is a legend.

There's a good chance that you've heard his story before.

After reading the book Crush It by Gary Vaynerchuk, Pete realised that he could use the internet and social networking to get a very important message across.

A Chartered Financial Planner and Managing Director of Jacksons Wealth Management in Penzance, Pete is the driving force behind the movement that is Meaningful Money.

What started as basic personal finance explainer videos, shot with a cheap video camera on the beaches of Cornwall, has grown into a massively popular audio podcast with more than 3.2 million downloads to date.

In this conversation, I wanted to take Pete a little off the well-worn path and ask him some slightly different questions about Financial Planner content marketing and how we can all get started, right now.

Here's my conversation with Pete Matthew in season two, episode five of the Financial Planner Marketing Playbook.