Pitcher This! Podcast: CPG Podcast with Darren Fox

Creating a New Concept for Wine with Marian Leitner-Waldman of Archer Roose


Listen Later

Marian Leitner-Waldman is the Founder and CEO of Archer Roose, an artisan wine-in-a-can. Archer Roose makes consciously crafted wines from the world's best wine regions and delivers them to consumers in a way that fits their lifestyles. 

Marian has received numerous accolades for her company as a MassChallenge Finalist, Babson-Breakaway Challenge Finalist, and Top 10 Entrepreneur of the Year by Boston Harbor Angels. Previously, Marian was an Advisory Board Member for Cask & Kettle, the Advisor to the CEO for the Global Partnership for Education, and an Analyst of Innovative Finance for GAVI Alliance.

In this episode…

Have you ever craved a glass of wine after a long day at work, but couldn’t bring yourself to crack open an entire bottle for just one drink? 

Marian Leitner-Waldman has a new option for you. Her company, Archer Roose, specializes in crafted wine from the world’s best wine regions — in a can. Their brand proves that wine doesn’t have to be expensive or bottled to be delicious, among other things.

On this episode of Pitcher This!, Darren Fox talks with Marian Leitner-Waldman, Founder and CEO of Archer Roose, about how she made her dream of consumer friendly wine come to life. Marian describes the conversation that inspired Archer Roose, the story behind the can’s design, and her advice for anyone trying to break into the beverage industry.

...more
View all episodesView all episodes
Download on the App Store

Pitcher This! Podcast: CPG Podcast with Darren FoxBy Darren Fox