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Creating a PR campaign around CES 2021
CES 2021 will look very different from usual, with the event taking a virtual format for the first time ever. This change means that PR professionals around the world will have to adapt their communications strategies in order to make the most of their activity at the virtual event.
In this episode, Kevin Winfield, Account Director at Jargon PR, and Megan Eakin, Account Executive at Jargon PR, discusses the importance of standing out at CES, how businesses can do this in a virtual format, and their top tips for maximising PR activity at the show.
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By The Jargon PR PodcastCES 2021 will look very different from usual, with the event taking a virtual format for the first time ever. This change means that PR professionals around the world will have to adapt their communications strategies in order to make the most of their activity at the virtual event.
In this episode, Kevin Winfield, Account Director at Jargon PR, and Megan Eakin, Account Executive at Jargon PR, discusses the importance of standing out at CES, how businesses can do this in a virtual format, and their top tips for maximising PR activity at the show.