<p>With construction underway, the Fertile Ground Beer Co. team discuss the planning and details of the taproom and brewing area that comprise the brewery building. Alli Smith, interior designer for the brewery, shares her vision for creating a space for patrons to enjoy beer in a contemporary atmosphere.</p>

With construction underway, the Fertile Ground Beer Co. team discuss the planning and details of the taproom and brewing area that comprise the brewery building. Alli Smith, interior designer for the brewery, shares her vision for creating a space for patrons to enjoy beer in a contemporary atmosphere.

Creating a Space

Cultivating a Craft is a real time account of the launch of Fertile Ground Beer Co., a brewery-in-planning in Jackson, Mississippi set to open in 2021.  In each episode, the founders of FGBC take you on their journey and highlight integral facets of opening any startup business including defining your “why”, building a team, and developing a brand. This 10 episode season starts with the idea of a brewery, and ends with the sharing of a cold beer in the newly-opened Fertile Ground Beer Co. taproom. Join us as we discuss the journey from start to finish.

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Cultivating a Craft is a real time account of the launch of Fertile Ground Beer Co., a brewery-in-planning in Jackson, Mississippi set to open in 2021. In each episode, the founders of FGBC take you on their journey and highlight integral facets of opening any startup business including defining your “why”, building a team, and developing a brand. This 10 episode season starts with the idea of a brewery, and ends with the sharing of a cold beer in the newly-opened Fertile Ground Beer Co. taproom. Join us as we discuss the journey from start to finish.

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Creating a Space

Creating a Space