The DIVI Crypto Podcast

Creating From Scratch with Andrew Kessler of Zenotta


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Today we’re talking with Andrew Kessler, CEO of Zenotta, a company that aims to create a peer-to-peer electronic trade system that gives users full control over their data. Andrew says when he was a young man he heard the expression ‘a man's wealth is a product of his ability to think’. He says he always wanted to be involved in something where he could make a real contribution. He says crypto is a new frontier with a refreshing opportunity to have a clean slate and not be too overrun by other people’s thinking.
Andrew says when he met his now co-founder, he was introduced to the idea of cryptocurrency but was cynical of the idea. At the insistence of his friend he read the white paper on it. This is when he realized there was something fundamental there. He says he has a strange method of doing developments. He advises that once the bug is caught, don’t read up on how others have approached the problem, start discovering from scratch. They spent months figuring out what a blockchain should look like. They wanted to move away from worrying about tokens and they don’t just record the transfer of tokens between two parties, they record the transfer of rights as well. Andrew says that’s very important economically. In trying to get away from a token only universe, they didn’t realize the impact their technology would have.
Andrew says they quickly discovered that you can’t just upload one MB of data onto blockchain, that's a bad approach. A typical entry is about 500 bytes. The blessing of being self funded for the first 4-5 years meant they had no stakeholders that they had to take a win to. That gave them time to be rigorous, methodical, and learn from their failures. The Zenotta team is currently expanding and has a newly formed legal team. They created a framework of law that people can opt in to and out of to get legal protection. Andrew says the Swiss jurisdiction reflects the sentiments of the technology very nicely.
With the main net having just gone live a month ago, Zenotta is ready to engage the community. To learn more visit zenotta.xyz where you will also find the links to their social media outlets.
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Divi is creating the world's first closed-loop, vertically-integrated cryptocurrency ecosystem. Much like Apple's ecosystem is anchored by iCloud, the Divi Project blockchain serves as the core of the Divi network of technologies. Thanks to a keen understanding of the divide that separates the mainstream from the crypto world, the Divi team is able to create solutions to the industry's biggest problem: adoption by non-technical users. Divi's user-friendly, one-click solutions aim to bring blockchain-based payments into modernity with great UX. In this podcast, we will cover all aspects of cryptocurrency, hot topics, and technology as worldwide adoption grows.
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The DIVI Crypto PodcastBy The DIVI Podcast

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