Welcome back to another episode of the Alpha Marketing Podcast. In today's episode, we delve into the importance of investing enough time in permanent things. We live in a world where everything seems temporary and fast-paced. From the latest social media trends to fleeting moments of fame, it's easy to get caught up in the allure of short-term gratification. But how do we distinguish between what is truly permanent and what is merely temporary? As we explore the concept of investing in perma...