In a time when music seems to become more and more of a commodity, one group is fighting back.

Led by Aaron Zimmer, Leesta Vall Sound Recordings works with artists to create one of a kind, lathe cut records for fans.

The records capture a unique moment in time, created specifically for each person who ordered a copy.

Selling a copy of a song that only one person will ever have might seem counterintuitive, but look at it this way: you’re nurturing your relationships with fans who are willing to spend money on a physical copy of a single song.

These are your most valuable fans, so anything you can do to grow that relationship is a leap in the right direction.

Learn more about nurturing your relationship with your fans and how you can create one of a kind records as a unique piece of memorabilia for your fans!

What you’ll learn:

• How you can capture a unique moment in time for your fans
• What Aaron and his team are doing to help artists during lockdown
• How to release one of a kind records for your fans (without buying a lathe and cutting 5,000 practice records)
• Why your music shouldn’t be your main selling point
• What the two most important habits are for an artist
• Why Leesta Vall considers artists their customers, instead of the fans who purchase records
• How creating memorabilia for your fans helps you grow a relationship with them

For full show notes visit https://bandhive.rocks/44