This week, Ivy Slater, host of Her Success Story, chats with her guest, Annie Hoffman. The two talk about Annie's journey from early goal-setting and breaking into network sports production as a woman, to building her own PR and media training company that serves C-suite executives, authors, athletes, and entrepreneurs. They explore the shift toward digital and social media, the importance of authenticity in building a legacy, and the behind-the-scenes work Annie does to help clients confidently share their message with the world.

In this episode, we discuss:

• How Annie got her start in PR

• What advice Annie offers to leaders about visibility

• When manifestation comes into the process

• Why blending mindset and strategy is crucial in Annie's work

• How Annie supports clients in becoming media stars

• Who benefits from Annie's methods

Annie Hoffman is an expert media trainer and PR strategist. Annie's mission is simple: to help high-performing professionals confidently navigate every media opportunity – whether on TV/radio, on social media, or in the press – so they can build impactful brands that last.

Annie partners with C-suite executives, broadcasters, athletes/coaches, authors, Esports professionals, and thought leaders who are ready to increase visibility, elevate their public presence, and communicate with authenticity, clarity, and impact.

Website:

www.anniehhoffman.com

Social Media Links:

Instagram: @anniehhoffman

Twitter (X): @anniehhoffman

LinkedIn: @anniehhoffman

Facebook: @Annie H. Hoffman

TikTok: @anniehhoffman