Can You Make It Pretty?

Crisis Communications Tips from an 18-Year Veteran


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St. Philip's College in Texas is the nation's only Historically Black College and Hispanic-Serving Institute. Adrian Jackson, St. Philip's director of marketing and strategic communications, shares how the college stays prepared to deal with a crisis – and how it jumped into action when it received a racially motivated bomb threat last year.

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Can You Make It Pretty?By NCMPR

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