With over 20 years of experience in digital marketing, product leadership, and business transformation, Alex Scoble of Westlake Media Labs helps mid-market companies achieve exponential growth and ROI through fractional growth and performance marketing consulting and strategic advisory roles.

Alex's background includes revamping VC Firms' operational structures, securing a monumental 13x revenue surge for PE properties, and orchestrating a notable $4MM YoY boost for an outdoor enterprise. Alex is also known to have collaborated with a leading multi-billion-dollar entity, catalyzing its valuation to $3 billion in 13 months.

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Critical Mass Business Talk Show is Orange County, CA's longest-running business talk show, focused on offering value and insight to middle-market business leaders in the OC and beyond. Hosted by Ric Franzi, business partner at REF Orange County.