Marley Baird is an Expert in creating strategically vertical content and the owner of Marley Baird Media. In this episode, Marley shares her story of how she became an entrepreneur. She dives into how she got into video marketing, Marley talks about the content she initially created for her own brand and how she created an entire video strategy for her clients based on her initial testing in a way that's hands-off for them while getting them the best results to scale their audience and ROI. She talks about how positioning and scripting can make a difference so you can share your message in a way that brings emotional shifts to people. Marley also details about how her team is working together to accomplish their goals.