Businesses can be separated into those who take analytics to the next level, and those who are stuck with management reporting; the analytical divide. Organizations that take analytics to the next level go beyond internal management reporting. They apply their analytics to being a digital business. They manage their information as a true asset. Where does that leave the people on the other side of the divide? With a huge opportunity! Digital business constitutes a level playing field for all other organizations as well. These new analytical areas provide the opportunity to get it right from the start. Without the legacy of the past. Visit http://eod.gartner.com/event/bi13 to view more recorded sessions from Gartner's Business Intelligence & Analytics Summit, 2015.