As Beyoncé’s Renaissance Act II: Cowboy Carter takes the world by storm, Drop it Like It’s Pop dives into the concept of crossover in pop culture. 

Fun fact: Renaissance means to be born again. But Queen Bey’s refusal to define her latest project as anything other than a Beyoncé record has the world wondering where one genre stops, and another begins... 

Join Georgie and Vicken as they take a closer look at the media and PR mechanisms at play in artists reinventing themselves.

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