In this episode Lauren & Matt discuss the whys and hows of using Kickstarter to crowdfund your book. Learn why we think Kickstarter is a great option for self-published authors, what you need to know to get your campaign started, and how successful authors are crushing it with crowdfunding. 

Dive Deeper

💡 Learn More About Kickstarter

💡 Check Out Some of Our Favorite Kickstarter Campaigns

• Johnny Truant
• Lorenzo Etherington
• Brandon Sanderson

💡 Read These Blog Posts

• Crowdfunding to Publish Your Book
• Dropshipping for Entrepreneurs & Creators With Lulu’s Order Import Tool

💡 Watch These Videos

• How to Crowdfund Your Book
• Crowdfund Your Dream Project with Kickstarter | Lulu Webinar
  
  

Sound Bites From This Episode

🎙️ [8:57] “Having a thousand people like your LinkedIn post that says that you're going to write a book and that you're thinking about turning your content into a book, that's cool. That's really cool, to have a thousand people see your post. But to have a hundred people pledge $25 towards actually getting a copy of your book that you said you were going to write and publish? That's even cooler.”

🎙️ [15:53] “With any good book campaign, whether it's a crowdfunding campaign or you're promoting your book pre-launch or even post-launch, you should be able to answer the questions of: why are you writing this book? Why will it help people? Why should people want to buy it and read it? Why should they choose your book over something else?”

🎙️ [22:12] “It doesn't have to be this insane number of people backing your campaign or pledging to your campaign, especially when you get creative with those different reward tiers and stuff like that.”

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