In this episode, CT Leong shares insights on go-to-market strategies, the evolution of outbound marketing, and the role of AI in revenue operations. Discover practical frameworks, the importance of data, and how to leverage AI agents for scalable growth.

key topics

• GTM architect role and responsibilities
• Evolution of outbound marketing strategies
• AI-driven revenue operations and revops
• Framework for optimizing current GTM efforts
• Challenges and opportunities in Southeast Asian markets

keywords

GTM, outbound marketing, AI in revops, SaaS growth, GTM architecture, outbound strategy, AI agents, revenue operations, startup advice

resources

Go-To-Market Architects - https://go-to-market.com

CT Leong on LinkedIn - https://linkedin.com/in/ctleong