Brand Chats

Cultivating community through your brand with Peta Politis

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In this episode, I'm chatting with the proud founder of GrowGirlGrow, Peta Politis. 


Building a community-focused brand isn’t an easy task these days, but Peta is nailing it by creating a really inviting space for women to connect, learn and explore. In this chat, we are diving into the GrowGirlGrow story with Peta kindly sharing her insights into the world of community building.


  • How Peta came up with the idea for GrowGirlGrow
  • Creating a community through the power of relationship management 
  • The importance of 'why' in community building and serving an engaged audience 
  • How the visual brand came to be for GrowGirlGrow
  • Storytelling through content, video and social media
  • Tips for building a community-centred brand


    • Say hello to Peta and I on socials, and let us know your favourite takeaways from this episode!


    Connect with Peta and the GGG community on Instagram

    Learn more about GrowGirlGrow

    Connect with Darby on Instagram


    ...more
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    Brand ChatsBy Darby Lyndon