It’s a Rock Paper Scissors takeover! This week join Dmitri Vietze and Tristra Newyear Yeager to explore the power of cultural storytelling. Discover how cultural storytelling allows companies to build emotional connections with their audience by conveying the value of their products in new ways. Find out how creator tech companies can aim beyond the standard product reviews and create a major moment in the press. How will you weave your company deep into the fabric of new generations of customers and users? Find out on this week’s episode. 

 

Download our white paper and find out how to build a storyfinding process in your company, get the attention of journalists at major publications, and leverage stories to stand out in a crowded market.

 

The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit MusicTectonics.com to find show notes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!