From a one-man business consultant working out of a spare bedroom in 2007 to a team of 100 employees, 1 billion dollars secured in business financing, and a leading fintech marketplace for small businesses, Joe Camberato—or, Grow By Joe, as he’s known on the internet—knows a thing or two about growth. Which makes sense, because Joe’s mission is to help drive growth, both for clients and employees. So how does he do it? This week on the podcast, Joe Camberato, founder and CEO of National Business Capital, speaks with Erica about how to build a business from scratch. And the secret for Joe is to harness the power of culture. And culture doesn’t have to be overcomplicated, but it does have to be experienced. Joe discusses NBC’s team rituals, like the 9:01 AM daily stretch that gets everyone centered for the day, how they build fun into the day-to-day work, how their culture team intentionally crafts events and resources for the company, and why leaders should let people have the flexibility they need to deal with stuff going on in their lives—we’re all human after all. Listen in for a straightforward approach to bringing fun back to work.