Company culture is shaped by what leaders do, not just what they say. In this episode, TMG’s Robert Williams sits down with Taylor Griffin and Liz Kelly to talk about how culture takes root through behavior. They explore how leadership choices—what gets rewarded, what gets overlooked, and how decisions are made—send powerful cultural signals. The conversation looks at how consistency shapes culture and how leaders can use regular moments, such as team meetings and one-on-ones, to reinforce values in meaningful ways.

Join us as we discuss:

• How leaders shape culture, often without realizing it
  
  
• Why consistent behavior carries more weight than messaging
  
  
• Simple, effective ways to reinforce culture across teams and locations