Culture Talks

Culture Talks: Fashion’s Dirty Secret: How Peter Majeranowski and Circ is Tackling Textile Waste


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In this episode of Culture Talks, Lorne Rubis engages with Peter Majeranowski, co-founder and President of Circ, a company dedicated to revolutionizing the textile industry through innovative recycling methods.

They discuss the significant environmental challenges posed by textile waste, the importance of aligning company values with purpose, and the lessons learned from Peter's Naval experience that inform his leadership style.

The conversation emphasizes the need for accountability, adaptability, and a strong organizational culture to drive meaningful change in the fashion industry.


Takeaways

  • Clothing is one of the biggest polluters on our planet.

  • Less than 1% of clothing gets recycled back into textiles.

  • Circ's technology can unstick blended fabrics for recycling.

  • Leadership is about honesty and recognizing capabilities.

  • Small wins build confidence and momentum in innovation.

  • Purpose and values are crucial for attracting the right talent.

  • Hiring processes should focus on cultural fit and values alignment.

  • Onboarding is vital for making new employees feel welcome.

  • Values should be lived and reinforced within the organization.

  • Long-term commitments from brands are essential for sustainability.

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Culture TalksBy Lorne Rubis