Sphere of Being

Culture Transformation Blueprint for Fast-Growing Companies


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In this episode, today’s guest is Jeremy Grandstaff, a senior executive with 25+ years of experience leading learning and development, organisational strategy, stakeholder engagement, and collaborative culture-building initiatives.
Jeremy currently serves as the Director of Learning Initiatives for Penny Forward and co-facilitates programs with the Institute for Culture, Change, and Leadership, including Learning without Limits, The Culture Professionals Mastermind, and the Professional Certificate in Cultural Competence.
His career includes senior roles at CurbCutOS, IBM Global Services, Cogent Analytics, and the Alliance for Biking & Walking, and two decades as CEO of S&G Endeavors. He is a 2025 TEDxYpsilanti speaker and co-author of a forthcoming book on workplace culture.
💡 What You’ll Learn in This Episode
* How Jeremy turned personal adversity into leadership superpowers.* Why inclusive culture directly drives sales, lead conversion & profit.* The 4-quadrant model linking people, sales, operations & measurement.* Real-world examples of using collaborative engagement to unlock hidden talent.* How to design “microcosm” teams that mirror your target customers.* Practical steps for building culture change that sticks — without years of resistance.* The 5 key components of any successful change initiative: system, purpose, journey, values, theoretical support.* Why measurement must be built into culture from Day 1.* How diverse teams spark creativity, resilience and innovation.* Ways to future-proof your organisation and grow new markets through different-ability hiring.
📩 Connect with Jeremy Grandstaff - Call to Action
💡 Always open to bold conversations about what’s next. If you're building something meaningful and looking for a leader who knows how to move people and systems, connect with me on LinkedIn and let’s talk about me joining you.
LinkedIn: https://www.linkedin.com/in/jeremygrandstaff/TEDx Talk: https://www.youtube.com/watch?v=dmWk7MEfFP4
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Sphere of BeingBy Viessentially LTD