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In this episode of PR Yourself with Leah Frazier, R&B artist Cupid—best known for smash hits Cupid Shuffle and Flex—shares how he built his latest project “The Linedance King” into a fully branded movement. From never giving up in the music industry, to leveraging social media and a loyal tribe of linedance instructors, Cupid reveals the marketing strategies and mindset that has kept him thriving. Leah also gives a PR Win nod to Cardi B’s savvy album rollout for "Am I The Drama?" and spotlights a recent PR fail with Pilates by Raven that every business owner can learn from.

Tune in for insider tips on branding, resilience, and marketing strategies that work in music, business, and beyond.

Read Leah's latest interview with Cupid up on the Dallas Observer here: https://www.dallasobserver.com/music/cupid-the-line-dance-king-the-alley-concert-preview-23191099/

#CupidShuffle #TheLinedanceKing #CupidInterview #MusicBranding #SocialMediaMarketing #IndieArtistTips #CardiB #AlbumRollout #PilatesByRaven #PRFails #PRWins #MusicMarketing #PRYourselfPodcast #LeahFrazier #AmITheDrama

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