Podcasting takes more work than simply the interview. There are steps you need to take to make it a great experience for the guest and foster that relationship.

I'm your host Lyndsay Phillips and this is your Smooth Business Growth Flash Update.

Here are your 3 quick steps You need to take as a podcast host.

1 – Ensure you communicate with them via email. Make sure you have their bio/headshot in good time and that they have all the material they need to be a great guest on your show. Don't make them ask for material, dial in details. You want to make a good impression and ensure it's a smooth process!

 

2 – Do your due diligence – be sure to research them and see what kind of guest they were on another show, check out their website, learn about what they do. It shows you care about them and their business.

 

3 – During the interview take advantage of the time you have. Don't just dive into the questions and recording. Be conversational, get to know them, ask questions. You want to make that personal connection.

And that's your Smooth Business Growth Flash Update

Whether it's blogs, videos, podcasting, social media or sales funnels, we at Smooth Sailing Business Growth help our clients attract and convert customers faster with powerful content marketing.

If you want to learn more head to www.SmoothBusinessGrowth.com – there is even a free Social Media Roadmap for you to get consistent with your social media, with less overwhelm and more online exposure!

Have a profitable and productive week and may the winds always be at your back!