This week Current. speaks to Sam Tranum, Deputy Editor of Dublin Inquirer on the decision by national media to publish government ads for Ireland 2040 as real news. Sam has written previously on the dangers of this practise by both regional and national newspapers in Dublin Inquirer.

https://www.thetimes.co.uk/article/make-2040-ads-look-like-real-news-papers-told-kq20xcs67

https://www.dublininquirer.com/2016/02/09/sam-the-dangers-of-publishing-ads-that-look-like-news-articles/