In the world of business and custom software development, a small, seemingly insignificant factor can be the propeller that gets you ahead of the competition. It’s no surprise that the competition for attention, usability and good design has gotten steep as consumers are ever more demanding with their money and more scrupulous overall where it ends up. No matter how good your product is, if your website is slow, and your software unmaneuverable, it won’t be noticed. This mini-episode of Between Two Servers goes over Custom Software Development in a Nutshell.

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