In this episode, we discuss custom software and the price tag that goes along with it. Businesses might see the cost of a custom solution and balk. How can this product be that expensive? There are a few reasons and a few different ways to approach this situation.

Custom software solutions can have an enormous impact on an organization. That being said, the budget and the returns of such a hefty investment are scrutinized. So, it’s important a firm uses the right approach and understands the development process. If that’s the case, there might be a perfect custom solution well within reach.