Strategy for Breakfast

Customer experience: into the metaverse


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How will the metaverse and web3 change customer experience? Colin Cosell, Ellen Fearnley and Adam Burns are joined by Hussein Dajani, Nissan’s GM of Digital and Customer Experience Transformation, to talk trends, tactics and toes in the water. Let us know what you think in the comments or email [email protected].


Key discussion points include:

How to make physical CX more digital

The infrastructure problem

Into the metaverse


Connect with Colin Cosell

Connect with Ellen Fearnley

Connect with Adam Burns

Connect with Hussein M. Dajani


Resources mentioned in this episode

The Drum – 5 brands already embracing the metaverse

Mendix – The case for automated customer engagement

Nissan – Intelligent mobility

CMS Wire (Scott Clark) – How Web3 changes the content model

GDS Group – Meet the Boss roundtables

GDS Group – Customer Experience summits

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Strategy for BreakfastBy GDS Group

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