How to build brand equity by managing the customer experience value chain. From the blog Customer Experience Optimization: (3:32) - Sign-up for ClearAction Newsletter.

Customer Experience Management Improves Brand Value

ClearAction is a customer experience consulting firm specializing in mentoring executives for customer-focused innovation, business process improvement and customer relationship skill development. ClearAction emphasizes customer hassle prevention for greater results in customer retention and profitability. See www.ClearAction.biz

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Customer Experience Management Improves Brand Value

Customer Experience Management Improves Brand Value