Don Crawley, Author.

You may have heard me talk about how I like model railroading. There’s an electric train store in Seattle where the staff is knowledgeable, friendly, and helpful. I buy things from them even when I can get them cheaper online because they’re so helpful and I like them. (That’s a whole other lesson!) There is, […]

Customer Knowledge: How to Know How Much They Know (Your Customers, That Is)